Saturday, January 19, 2008

From Here to Awesome

Over the last several weeks I've been doing a lot of thinking about how to get Running Funny out into the world. Film festivals are great to gain exposure and to talk to people about your film, but in terms of acquiring theatrical distribution, it's still extremely difficult to break through unless you get into a festival like Sundance or Toronto, and even then only a few films are lucky enough to get distribution. So how the heck do I get people to see the film that I worked so hard on for 2 years? I think the answer is online.

There is a new online film festival called From Here to Awesome and once you submit your film, audiences vote how "awesome" your movie is. The top ten features get some sort of distribution. Anyway, the point of this festival is that is democratizes distribution so you can build as big of an audience as you want. I think it's a really great idea and I intend to sign up. It's interesting how the internet and sites like myspace and youtube are changing the way we access music and movies. You don't have to leave your home anymore to discover new talent. It's all right there in front of you. It's give the power back to the artists who can build their own fan base without having permission from a record company or a movie studio to do so.

Having realized the potential the internet offers a no-budget film like "Running Funny," I intend to follow where the market is going (online) and I hope to bring the film to as many different people as possible. Stay tuned!

-Anthony

2 comments:

mikehedge said...

sweet!. thanks for submitting!

One Way or Another Productions LLC said...

Geez. It's all about breaking that old way of film school-like thinking. Distribution is now digital. Please keep us posted on your brave new path! We will be watching when its our turn.

Cheers!